Design of a website is a tool that sells your products or services 24*7 without a minute help of any human effort. It is almost a kinda confusion sometimes, especially when, you and your designers, developers don’t agree upon one common contention. This happens while you are expecting an appalling design for your website. At the same time, visiting hundreds of websites offering different or similar products or services, maybe the human brain might be facing Creative Blocks. There are many more questions that would come in their way when you think to design your website or to hire a web designer. Let me place here the words of Steve Krug.
If there’s one thing you learn by working on a lot of different Web sites, it’s that almost any design idea–no matter how appallingly bad–can be made usable in the right circumstances, with enough effort.
Here are some unique tips and step-by-step process that you need to think of consciously when you hire a website designer. for your businesses:
1. Designer, Developer, and Implementor – the different roles & Different Visions:
It would be better if you have an idea Who you will require and what role they would play in creating a captivating design of your website that voice your brand.
The designer is the person who enlivens your dream concept with grapics, colours, logos, and website pages that have deep look and feel in a semantic relation with your products or services. They prepare a mock-up of your website based on requirements, products/services categories. In short, an ideal webdesign does not mean a cluster of beautiful images but it should be a fare blend of the knowledge of the designer in respect of the CTA (Call to Action), layout, contents that match your final Goal.
Whereas the role of the developer is to develop a website with the help of the mockups. He chooses a theme and customizes it, adds needed functionalities according to the requirements.
And implementer is someone like mediator who decides and helps you find a theme and assists you to manage your website once the project is completed.
2. Designer’s style and Your expectations:
The next step is to tally whether your expectations and the designer’s creativity align in terms of what you expect from him to do. For example, you need something that is out of the box with the touches of the current trend whereas the designer has everything to display which you find a sterio-typed or common in terms of look, functionality- feel and design. In other words, the designer should have the capability to interpret your thoughts in the right sense.
3. Designers & Developers – Partners or separate:
You will find both the designers and developers cater their services together so that their clients can be at ease in terms of payment as well as the designing and development phase. Whereas, there are some who will give you a mockup and you will have to get developed somewhere else.
Much depends on what fits the best to your dream concept you wish to make it live. Having a deep research and analysis of a portfolio of each of them, you will be able to take a right decision.
4. Maintenance of the website:
It is not enough that you have a website of your choice and you just make it live and think you are done with! Nope, you are required to keep your website up-to-the date and intact and this is the reason why a concurrent maintenance of your website becomes inevitable. In fact, you need to take care of your website in respect of maintenance which is required from multiple angles like functioning, your rivals’ updates, the addition of some feature or removal or replace of some plug-ins etc.
Yes, you will need someone for your website maintenance or else, you will have to learn to run it interruptedly.
5. Design Files you will receive:
Usually, you will get the mock-up design of your website in Photoshop or Illustrator. Which you need to evaluate on your own in respect of:
- Licensed fonts, images, graphics, animations etc which you should have a permission to use.
- And whether you are going to use the designer’s license or you have to pay a third party for the same
Similarly, you can also expect editable format in PSD, AI, OR PDF of your logo so that you can customize or modify according to your requirements.
6. The overall cost of web design with needed Revisions and Changes:
See, the rates you are going to pay may be inclusive of many different services or limited specific services depending upon the type of the contract you make with your designer and developer. You need to be specific about the changes or revisions that you might need in future at the outset.
Let me conclude with words of Cameron Moll,
“What separates design from art is that design is meant to be… functional.”
Yes, no matter what theme, designs you choose for your website but it must have the captivating elements that enhance the UI and UX earning you handsome ROI.